What exactly do we pay?
5% of the spend Meta gives our ads each month, and nothing else. Meta puts more spend behind ads that work, so an ad Meta barely runs costs you almost nothing, and one it scales costs 5% of its spend. No spend, no fee.
What happens after we sign up?
We review your sign-up by hand and email you within 1 business day. You can also book a 15-minute call right after you sign up. Then you give us access to your Meta ad account, and 50 paused ads land 7 days later.
How is the bill worked out?
Our ads carry our name in the ad name, so we read their spend straight from your Meta account. You see the same number we do.
Do you need our brand guidelines?
No. We work out your brand rules and the claims you’re allowed to make from your past ads. Add your own any time, and nothing runs until you switch it on.
What if we test our own ads too?
Keep doing it. We only charge on the spend Meta gives our ads, so your own ads cost you nothing extra.
How fast do we see results?
The ads land on day 7 and run for two weeks. An ad’s first week of spend is a strong sign of how far it will go.
Are the ads made with AI?
Yes, made with AI and picked by a strategist. Any AI person in an ad is labeled “Made with AI”. You choose which types of ads you’re open to when you sign up.
Who owns the ads?
They live in your ad account. You decide what runs, what gets paused and what gets deleted.